Product sales of smart phones (smartphones) made by Apple Inc. and Nokia Oyj Samsung surpassed for the first time. According to Strategy Analytics, Apple is now the largest smartphone manufacturer to control 18.5 percent of global smartphone sales in the second quarter.
While Nokia, must go down two levels to the third position of the first rank. The position of the Finnish manufacturer of smartphones just under the Samsung, after its market share shrank from 38.1 percent to 15.2 percent. Samsung in second place with 17.5 percent market share.
"Shifting the smartphone market has been going on since the introduction of the iPhone. Until now, Nokia has not been able to find the answer," Leon said Cappaert, Fund Manager of KBC Asset Management in Brussels.
Global handset sales to grow 13 percent or 361 million units in the last quarter. While the smartphone sales grow to 76 percent. Total sales of mobile phones with computer like capabilities in running the application and play the media has reached 110 million units.
Although its market share fell to its lowest since 1999, Nokia remains the world's largest mobile phone manufacturer. Overall, Nokia is still good at 24.2 percent market share. Samsung's 19.2 percent, while Apple just 5.6 percent.
Although still the ruler of the mobile phone market, Nokia's market share fell in the quarter, from 34.7 percent last quarter. Nokia's share price was slightly offset about 4.06 euros in Helsinki trading.
Meanwhile, iPhone sales rose to 20.3 million units last quarter. The increase is much driven by growth in overseas markets, especially China. Company based in Cupertino, California, this is getting most of the revenue sources of the iPhone.
Citing Bloomberg data, these products accounted for 46.6 percent of Apple's revenue. To maintain its market share, according to anonymous sources, Apple intends to issue a new series of iPhone sooner or September, this new iPhone will have a more advanced camera features.
By contrast, Nokia's first decline in quarterly reports since 2009, after sales slumped following the consensus cell phone to switch to use Microsoft Corp. software. Nokia Chief Executive Officer Stephen Elop, too, were preparing a new mobile phone models based on Windows Phone.
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