Strengthen Hegemony, Google Acquisition Metaweb

Not content to be the world's major search engines, Google continues to add to their ammunition. Today, this U.S. based company to acquire the virtual world of information databases, Metaweb. This acquisition is suppose Google's increasingly distanced from its competitors.

Acquisition decisions are justified by the Director of Product Management of Google, Jack Menzel in his blog, Friday night (16 / 7). "We expect an increase in search services and Metaweb is one of the largest Internet data management company in the world," he said as quoted from the Telegraph, July 20.

"Indeed, with efforts like the 'rich snippets' and 'search feature answer', we just apply the understanding of the web to search for the better," he explained. Type 'Barack Obama's birthday' in the search box for example, the results appear right on top of the page. Or search for an event such as a special festival in Osaka, it will show a list of special events with date agenda.

"But what about the search as' campuses in the U.S. west coast with school fees under 30 thousand dollars' or 'actor over 40 years who had at least one Oscar win?" Menzel said. "All of this is a difficult question, and that is why we invite Metaweb because we believe that by working together we will be able to give better results," he said.

"We were so interested in the possibility of accessing data from a free metaweb surrounding the 12 million data including movies, books, TV, celebrities, locations, companies and more," Menzel said. His company, he said, also plans to develop the freedom of access to information and expect other companies can participate in such development.

"We believe, by improving access to data for free will make the site a reference for anyone as well make the best place for developers and accessed," he said.

Metaweb spelled fast growing company. In 2008, the company is able to achieve revenues of about $ 42.5 million. Note the very significant considering Metaweb only able to earn an income of about $ 15 million in 2006. With the acquisition, Google also must spend more to acquire in Metaweb.

Before acquiring Metaweb, Google first took over the ITA with the value of $ 700 million. ITA is a software development company flight information. During 14 years of existence, ITA collects and organizes information from travel agents and airlines, including information about the number of flights, ticket prices and availability.

The acquisition is Google's ambitious mission to enter the digital travel market. However, the deal requires approval by competition authorities in the U.S., given that the acquisition will combine the search giant the world with one of the biggest engines in the search for travel information.

1 komentar:

DavidBrond said...

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