Pocari Sweat officially launched the first integrated social networking games in Indonesia using social networking Twitter, Facebook, and Foursquare. The name of the game is Ionopolis.According Suhendar, Product Marketing Manager of Pocari Sweat, the game is designed to educate the public about the importance of fluids in the body.
"Ionopolis packaged in comic form, there is the plot. The story is content to educate people about health. There's a trivia quiz contains questions about health," he said during a press conference at the Plaza Semanggi, South Jakarta, Thursday (11/11/2010).
Ionopolis the name of a city of imagination. Narrated, in this city has come a villain who does not appear and threaten the population Ionopolis. The players will be given a series of challenges to destroy the enemies of the people Ionopolis.
"The challenge, among others, by doing a check in the venue that has been determined by category or name through the Foursquare, Facebook or Twitter status updates, and answering trivia quizzes about healthy lifestyles to get points," said Suhendar.
If the player managed to defeat a particular monster, then they will get certain points. Points are then collected and which raised the highest points will receive various prizes, including the iPod Shuffle and gift vacation to Japan.
"Every 2 weeks will be rewarded an iPod Shuffle for 3 players with the highest points. Later we will also strain the 100 semifinalists who will be making comics use their photos combined with a piece of the picture on the site Pocari Sweat. Of the 100 people will be filtered 10, then filtered again so 2 people who will be able to vacation to Japan, "said Suhendar.
According Suhendar, Ionopolis was introduced on 25 October. Within a week, Ionopolis has been played by approximately 13,000 people. "Now it's 2 weekly. Based on the last update, there are already 26,000 pocarian who participated this game," he said.
